Content Type: Trend Jacking
Content Type: Trend Jacking
Content Type: Trend Jacking (Mudik Lebaran Moment)
Content Type: Trend Jacking (Mudik Lebaran Moment)
Content Type: User-Generated Content (KOL Collaboration)
Content Type: User-Generated Content (KOL Collaboration)
Content Type: Educative, tap in trends
Content Type: Educative, tap in trends

Content Type: Engagement (Giveaway Content)
On Christmas Day, Amazfit Indonesia's Instagram created a special giveaway content with prizes for Amazfit's latest watch series. The type of giveaway that is run is easy giveaway (games looking for Amazfit products that are related to the atmosphere of Christmas Day)
Total participants: 1,000+ participants

Content Type: Engagement (Games Content)
Kimia Farma Mobile runs giveaway activities as part of regular content on Instagram. This is one example of a game that has been run. (Puzzle piece games connected to one of the products in Kimia Farma, with E-money Balance prizes)
Total participants: 300+ participants

Content Type: Engagement (Repost & Win Content)
To celebrate Birthday, PT. United Family Food runs giveaway activities on Instagram social media. The type of giveaway that is run is Repost &; Win with E-money prizes.
Total participants: 500+ participants

Trend-Jacking Content

Digital Activity Content

Product Knowledge Content

Trend-Jacking Content

Trend-Jacking Content

Trend-Jacking Content

Instagram Live Activity

Instagram Live Activity

Instagram Live Activity

Content Pillar: Product Knowledge (USP Features)

Content Pillar: Product Knowledge (Info Services)

Content Pillar: Product Knowledge (USP Features)

Content Pillar: Promotional

Content Pillar: Promotional
